Car Sales Lead Qualification Script Templates

Hi first name, this is your name from dealership -- thanks for enquiring about the vehicle. Mind if I ask a few quick questions so I point you at the right car and the right numbers? Two minutes, tops.

First, is the vehicle the one you are set on, or are you weighing it against a couple of others? I would rather help you compare than push just one.

Do you have a car you would look to trade in? If so, it can bring the price down, and I can get it appraised while you are here.

On budget, are you thinking finance with a monthly payment that works for you, or paying cash, and roughly what range feels comfortable budget?

And timing -- are you hoping to drive something away in the next week or two, or still early in your search, and is anyone else part of the decision?

The best way to know is to get behind the wheel, so next step. Would later today or tomorrow suit you better?

Thanks for calling dealership, you are through to your name. Happy to help -- can I grab your name and a couple of details so I get you exactly what you need?

Great, first name. What caught your eye -- were you calling about the vehicle specifically, or a type of car and a budget you are working around?

Do you have something to trade trade? Even a rough idea of the make, year, and mileage helps me tell you what it is worth toward the next one.

And how were you thinking of covering it -- finance with a comfortable monthly figure, or cash -- and is there a payment or price range you want to stay inside?

When are you hoping to be in your next car, and is it just you deciding or a partner or family member too?

The quickest way forward is a short test drive with no pressure, so next step. What works better, this afternoon or tomorrow morning?

Hi first name, it is your name at dealership. You asked what your current car is worth toward an upgrade -- happy to help, can I ask a few quick things first?

Tell me about the current car -- roughly the year, mileage, and condition -- so any figure I give you is honest rather than a guess over the phone.

And what are you hoping to move into? Is it the new vehicle you were looking at, or are you open on the next car as long as the trade stacks up?

On the new one, are you planning to finance the difference or pay it down, and what monthly or total range are you aiming for?

How soon do you want to make the switch, and is anyone else in on the decision with you?

Best thing is to appraise it properly while you drive the new vehicle, so next step. Shall we find you a time?

Hi first name, your name at dealership here. You mentioned you would likely finance the vehicle -- let me make that simple, and it is more relaxed than most people expect.

Before numbers, is the vehicle the car you want, or should we keep a similar option or two open in case the payment lands better on another?

Most buyers care about two things: a monthly payment that fits and the total they pay in the end. Roughly what monthly range feels comfortable to you budget?

Do you have a deposit or a trade in to put down, since that lowers the amount you finance and usually the payment with it?

And timing -- are you ready to move in the next week or so, and is the finance decision yours alone or shared?

I can get you pre qualified with no obligation and have the vehicle ready to drive, so next step. When suits you?

Hi first name, it is your name from dealership. Your lease on the current vehicle is coming up -- good moment to talk options, have you got a few minutes?

First, how have you found the current vehicle? Has it been the right size and spec, or are there things you would change on the next one?

Are you leaning toward upgrading to something like the new vehicle, handing it back, or buying out the one you have?

On budget, do you want to keep the monthly around where it is now, or is there room to move, and would you finance or lease again?

When does the current lease actually end, and is switching a decision you make on your own?

Easiest is to drive the new vehicle and compare it side by side, so next step. Shall I book you in?

Hi first name, your name at dealership. You told us your budget is around budget -- let me work within that and find something you will actually be happy with.

So I aim right, is budget the total drive away figure, or a monthly payment you want to stay under? That changes what I can put in front of you.

What matters most in the car itself -- size, running costs, mileage, a particular vehicle -- so I am not showing you the wrong thing?

Do you have a trade in or a deposit, since either one stretches that budget further than you might think?

And how soon are you looking to buy, and is it just your call or someone else's too?

Let me line up a couple that fit and get you behind the wheel, so next step. Would this week work?