AI Agent Go-Live Checklist

Launch your AI agent with confidence. This checklist walks you from an empty bot to a polished, on-brand agent that knows your business, sounds like you, and knows when to bring in a human. Work it top to bottom before you go live.

Format
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Length
6 phases · checklist
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100% free
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Checklists

AI Agent Go-Live Checklist

Train the brain

☐ Connect your docs, help center, and top FAQs

☐ Add your policies: shipping, returns, billing, privacy

☐ Connect your real data (orders, bookings) where it helps

☐ Test ten real questions and fix any wrong or vague answers

Set persona & rules

☐ Give it a name, role, and tone (use the persona guide)

☐ Add do-say and do-not-say phrases

☐ Set the default greeting and the fallback when it is unsure

6 ready-to-use sections

1

Train the brain

Goal: Give it the knowledge to be useful.

☐ Connect your docs, help center, and top FAQs

☐ Add your policies: shipping, returns, billing, privacy

☐ Connect your real data (orders, bookings) where it helps

☐ Test ten real questions and fix any wrong or vague answers

2

Set persona & rules

Goal: Make every reply sound like you.

☐ Give it a name, role, and tone (use the persona guide)

☐ Add do-say and do-not-say phrases

☐ Set the default greeting and the fallback when it is unsure

3

Connect channels

Goal: Be where your customers are.

☐ Add the widget to your website

☐ Connect WhatsApp, Telegram, Instagram, and email as needed

☐ Check it looks right on mobile

4

Handoff & escalation

Goal: Know when to bring in a human.

☐ Define handoff triggers (anger, refunds, security, VIPs)

☐ Set business hours and the after-hours fallback

☐ Make sure the agent gets the full chat on handoff

5

Test before launch

Goal: Catch problems before customers do.

☐ Run your ten most common questions plus five edge cases end to end

☐ Try to trip it up: off-topic, rude, and tricky questions

☐ Confirm leads and tickets land in your CRM correctly

6

After launch

Goal: Improve it every week.

☐ Review missed and escalated chats weekly

☐ Add new answers to the knowledge base

☐ Track deflection, resolution, and CSAT, and tune from there

Owner: [name] Go-live date: [date]

Replace the [highlighted fields] with your own details. Free to use.

Do it in sem.chat

Launch an agent you can trust

sem.chat gives you everything on this checklist in one place: knowledge, persona, channels, handoff, and the analytics to keep improving.

  • Knowledge, persona, and channels in one place
  • Smart handoff and after-hours fallback
  • Analytics to tune deflection and CSAT

How to use this template

  1. 1

    Work the phases top to bottom; do not skip testing, it is where launches succeed or fail.

  2. 2

    Assign one owner so the launch does not stall between teams.

  3. 3

    Soft-launch to a slice of traffic first, then roll out to everyone.

  4. 4

    Block 30 minutes each week after launch to review chats and feed improvements back in.

Frequently asked questions

How long does it take to launch?
Many teams go live the same day. This checklist keeps it fast without skipping the parts that matter.
Do I need to test every edge case?
Test the common paths plus a handful of tricky ones. The weekly review catches the long tail over time.
Can sem.chat do all of this?
Yes. Every item here, from knowledge and persona to channels, handoff, and analytics, lives in sem.chat.

Power it up with sem.chat

Everything you need to put this template to work.

Put this template to work in sem.chat

Everything on this checklist lives in sem.chat: knowledge, persona, channels, handoff, and analytics.